Cannabis Business Technical Assistance

The Cannabis Business Technical Assistance program is an educational program focused on the foundations of business development in the cannabis industry. The curriculum will be housed on a secure learning management system and will include educational videos, coursework, and more. These materials will be accessible on-demand, so participants can work through the curriculum at their own pace. The educational program will be free of charge, but will require that participants register for an account to begin.

Please note, social equity cannabis businesses seeking a Cannabis Business Pilot Grant will need to complete this full online learning program in order to be eligible for funding. 

 This technical assistance program is not currently open for registration. Please sign up for Cannabis Business Office email updates to be updated when the program becomes available.

Overview

Type: Technical assistance

For: Cannabis businesses

Registration period: Opens first quarter 2022 

OEDIT division: Cannabis Business Office

This method of self-paced learning allows participants to interact and engage with content, including scenario-based learning, videos, text, exercises, and assignments. Using these tools, participants will remain engaged no matter what their level of education is. The coursework will typically take 15 to 20 hours to complete from start to finish. Progress is saved, so participants may complete the program at their pace and maintain their progress.

The educational program includes 15 modules. Each module will take about 60 to 90 minutes to complete. The first half of the program has optional assignments that serve as the building blocks for creating a business plan. It is strongly recommended that participants complete these assignments as they will be requested for submission in the Cannabis Business Pilot Grant application.

The 15 modules are:

  • business opportunity discussion
  • business basics
  • market analysis
  • market strategy 
  • basic numbers
  • building a team
  • plans and pitches
  • getting financed
  • cash and taxes
  • the web
  • branding
  • fundraising and your pitch deck
  • integrated marketing
  • developing your website
  • public relations

Program Manager

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