Programs and Funding

  • Brand USA is the destination marketing organization for the United States which works closely with the travel industry to maximize the economic and social benefits of travel.
  • Las certificaciones ayudan a las pequeñas empresas propiedad de minorías, veteranos y mujeres a ofertar y a ganar contratos con los gobiernos locales, estatales y el gobierno federal.
  • The Cannabis Business Loan Fund is an opportunity for social equity licensed cannabis businesses to receive lending capital to build and improve their current business operations.
  • The Cannabis Business Office is excited to announce a new educational program that offers vertical specific content to social equity cannabis businesses at no cost.
  • This event brings top industry leaders in film, television, and digital media to visit high school and college classrooms across the state.
  • This credit enhancement helps small and medium-sized businesses in Colorado access loans that they would otherwise not get because they do not have enough collateral.
  • These loans provide up to $250 million in working capital loans to Colorado small businesses negatively impacted by the COVID-19 pandemic.
  • This program helps businesses and tourism partners advertise on Colorado.com by creating free and/or paid articles, business listings, maps, and events.
  • This program certifies communities that contribute to our state’s economy through creativity, culture, and the arts.
  • This credit enhancement is for businesses that typically struggle to get access to a bank loan.
  • Participants in the Colorado Dark Sky Certification Mentor program will receive 70 hours of free consulting support from DarkSky Colorado to implement activities that reduce light pollution and protect access to Colorado’s incredible night skies.
  • This scholarship helps tourism professionals attend the Governor's Tourism Conference for the first time.
  • This scholarship helps college and university students attend the Governor's Tourism Conference for the first time.
  • This position recognizes and supports Colorado musicians whose public service improves Colorado economically, socially, and culturally.
  • This federal program encourages long-term investments in designated low-income communities by giving investors tax incentives for investing in real estate projects.
  • The laureate advocates for poetry, literacy, and literature by participating in readings and other events at the state capitol, schools, libraries, and literary festivals.
  • This fund provides helps small to medium-sized businesses negatively impacted by the COVID-19 pandemic get loans.
  • The Colorado Startup Loan Fund provides loan capital to mission-based lenders to provide loans to Colorado entrepreneurs and small business owners needing capital to start, restart, or restructure a business, and those who are not able to obtain a loan from traditional lenders.
  • As a part of the federal American Rescue Plan Act, the federal government passed the State Small Business Credit Initiative (SSBCI) bill to fund small business credit support and investment programs.
  • This program allows organizations to submit brochures about their business or other travel information to display at Colorado Welcome Centers.
  • This loan helps businesses in rural areas by giving loans and loan guarantees.
  • This discounted subscription gives tourism partners access to a visual content marketing software called CrowdRiff.
  • This free certification helps frontline workers become Colorado experts and grow their Colorado-style hospitality.
  • This program encourages development in economically distressed areas of the state through tax incentives.
  • This award honors Colorado-based companies that have exported products or services for at least two years.
  • This award recognizes minority-owned for-profit businesses that contribute to the economic diversity and success of minority communities in Colorado.
  • These scholarships help high school students pay for educational and experiential film programs.
  • This program supports HUBZone-certified small businesses in designated areas of the State by providing them with preferential treatment in awarding federal contracts.
  • The program helps organizations and tourism businesses advertise to consumers through tour operators in other countries to promote their destinations.
  • This program will provide one-time scholarships to 2024 high school graduates and equivalent completers that reside in Colorado for use in the 2024-2025 academic year, and will prioritize those who pursue an in-demand or high-priority postsecondary pathway as indicated by Colorado’s labor market index data.
  • Identify which certifications will help your small minority, veteran- and women-owned business bid on and win contracts with local, state, and federal governments.
  • This scholarship pays for tourism entrepreneurs and small businesses to attend a Small Business Leading Edge Training.
  • This scholarship provides up to $500 to help rural tourism professionals learn and improve their skills.
  • The following lenders are possible sources of funding for small businesses in Colorado.


  • This award honors a frontline tourism worker from each of Colorado’s eight travel regions.
  • This program helps Colorado tourism partners maximize their advertising and marketing dollars through group purchasing of media buys.
  • The Colorado Tourism Office produces and distributes two print publications called the Official Colorado State Vacation Guide and Love, Colorado magazine.
  • These promotions help tourism partners and small businesses take advantage of public relations connections to help them market themselves.
  • This program helps promote content through Visit Colorado's social media pages to help share your destination with residents and visitors.
  • This program allows your organization to showcase tailored advertising messages on a digital screen within the interior walls of Colorado Welcome Centers.