Programs and Funding

  • Brand USA is the destination marketing organization for the United States which works closely with the travel industry to maximize the economic and social benefits of travel.
  • This free certification helps frontline workers become Colorado experts and grow their Colorado-style hospitality.
  • This program is a series of recovery programs that support Colorado tourism destinations and tourism industry associations negatively impacted by the COVID-19 pandemic.
  • This is a four-month program and grant opportunity that supports destinations that are in the early stages of the place lifecycle.
  • This incentive provides a 10% cash rebate against eligible hard costs for hosting meetings and events in Colorado that take place on or after July 1, 2021 and on or before December 31, 2022.
  • These conferences support rural tourism development, education, and training opportunities for partners across rural Colorado.
  • This scholarship pays for tourism entrepreneurs and small businesses to attend a Small Business Leading Edge Training.
  • This grant provides funding for the technical development of tourism in rural Colorado and projects that develop the statewide tourism industry. 
  • This grant helps nonprofits, destination marketing organizations, municipalities, and counties market themselves to increase traveler spending in Colorado.