Programs and Funding

  • Brand USA is the destination marketing organization for the United States which works closely with the travel industry to maximize the economic and social benefits of travel.
  • This program helps businesses and tourism partners advertise on Colorado.com by creating free and/or paid articles, business listings, maps, and events.
  • This program allows organizations to submit brochures about their business or other travel information to display at Colorado Welcome Centers.
  • This free certification helps frontline workers become Colorado experts and grow their Colorado-style hospitality.
  • The program helps organizations and tourism businesses advertise to consumers through tour operators in other countries to promote their destinations.
  • This program helps Colorado tourism partners maximize their advertising and marketing dollars through group purchasing of media buys.
  • These promotions help tourism partners and small businesses take advantage of public relations connections to help them market themselves.
  • This program helps promote content through Visit Colorado's social media pages to help share your destination with residents and visitors.