Programs and Funding

  • Brand USA is the destination marketing organization for the United States which works closely with the travel industry to maximize the economic and social benefits of travel.
  • This program is made up of a coalition of partners across the state that share important messaging about preserving and protecting our state’s natural resources.
  • This program helps businesses and tourism partners advertise on Colorado.com by creating free and/or paid articles, business listings, maps, and events.
  • Participants in the Colorado Dark Sky Certification Mentor program will receive 70 hours of free consulting support from DarkSky Colorado to implement activities that reduce light pollution and protect access to Colorado’s incredible night skies.
  • This toolkit helps your community or business install and promote electric vehicle charging stations along Colorado’s Scenic and Historic Byways.
  • This federal program encourages long-term investments in designated low-income communities by giving investors tax incentives for investing in real estate projects.
  • This program allows organizations to submit brochures about their business or other travel information to display at Colorado Welcome Centers.
  • This tax credit helps rehabilitate historic, owner-occupied commercial properties.
  • This grant helps Colorado communities plan economic development projects that create or retain permanent jobs.
  • This toolkit offers a variety of crisis communications preparedness and recovery assets for communities and organizations impacted by natural disasters and tourism crisis situations.
  • This discounted subscription gives tourism partners access to a visual content marketing software called CrowdRiff.
  • This free certification helps frontline workers become Colorado experts and grow their Colorado-style hospitality.
  • This program encourages development in economically distressed areas of the state through tax incentives.
  • This program is eight sessions, each lasting 2.5-3 hours, where a professional filmmaker works with high school teachers to cover scriptwriting, production, filming, and editing.
  • This grant provides financial support to help communities start and host successful film festivals in Colorado.
  • The program helps organizations and tourism businesses advertise to consumers through tour operators in other countries to promote their destinations.
  • These trade shows provide an opportunity for destination marketing organizations to join the Colorado booth.
  • This grant provides up to 50% of eligible direct support costs, not to exceed $200,000 for hosting events in Colorado that take place on or before June 30, 2024.
  • This grant provides funding to support projects that develop, enhance or better manage visitor experiences.
  • This grant provides funding to support tourism marketing and promotional campaigns.
  • This program helps Colorado tourism partners maximize their advertising and marketing dollars through group purchasing of media buys.
  • The Colorado Tourism Office produces and distributes two print publications called the Official Colorado State Vacation Guide and Love, Colorado magazine.
  • These promotions help tourism partners and small businesses take advantage of public relations connections to help them market themselves.
  • This program provides funding to eligible applicants to support the economic recovery of the travel and tourism industry in Colorado through the execution of tourism marketing and promotional campaigns.
  • This program helps promote content through Visit Colorado's social media pages to help share your destination with residents and visitors.
  • This program allows your organization to showcase tailored advertising messages on a digital screen within the interior walls of Colorado Welcome Centers.