Programs and Funding

  • Brand USA is the destination marketing organization for the United States which works closely with the travel industry to maximize the economic and social benefits of travel.
  • This program is made up of a coalition of partners across the state that share important messaging about preserving and protecting our state’s natural resources.
  • This program helps businesses and tourism partners advertise on Colorado.com by creating free and/or paid articles, business listings, maps, and events.
  • This toolkit helps your community or business install and promote electric vehicle charging stations along Colorado’s Scenic and Historic Byways.
  • This incentive encourages film production in Colorado with a performance-based rebate for up to 20% of qualified expenses.
  • This program allows organizations to submit brochures about their business or other travel information to display at Colorado Welcome Centers.
  • This toolkit offers a variety of crisis communications preparedness and recovery assets for communities and organizations impacted by natural disasters and tourism crisis situations.
  • This discounted subscription gives tourism partners access to a visual content marketing software called CrowdRiff.
  • This free certification helps frontline workers become Colorado experts and grow their Colorado-style hospitality.
  • This program is eight sessions, each lasting 2.5-3 hours, where a professional filmmaker works with high school teachers to cover scriptwriting, production, filming, and editing.
  • This grant provides financial support to help communities start and host successful film festivals in Colorado.
  • This series of events addresses the need for community engagement and education during COVID-19 by providing webinars to the creative film and media community.
  • The program helps organizations and tourism businesses advertise to consumers through tour operators in other countries to promote their destinations.
  • These trade shows provide an opportunity for destination marketing organizations to join the Colorado booth.
  • This grant provides up to 50% of eligible direct support costs, not to exceed $200,000 for hosting events in Colorado that take place on or before June 30, 2024.
  • This scholarship pays for tourism entrepreneurs and small businesses to attend a Small Business Leading Edge Training.
  • This grant provides funding to support projects that develop, enhance or better manage visitor experiences.
  • This grant provides funding to support tourism marketing and promotional campaigns.
  • This program helps Colorado tourism partners maximize their advertising and marketing dollars through group purchasing of media buys.
  • The Colorado Tourism Office produces and distributes two print publications called the Official Colorado State Vacation Guide and Love, Colorado magazine.
  • These promotions help tourism partners and small businesses take advantage of public relations connections to help them market themselves.
  • This program provides funding to eligible applicants to support the economic recovery of the travel and tourism industry in Colorado through the execution of tourism marketing and promotional campaigns.
  • This program helps promote content through Visit Colorado's social media pages to help share your destination with residents and visitors.
  • This program allows your organization to showcase tailored advertising messages on a digital screen within the interior walls of Colorado Welcome Centers.