Programs and Funding

  • Brand USA is the destination marketing organization for the United States which works closely with the travel industry to maximize the economic and social benefits of travel.
  • Participants in the Colorado Dark Sky Certification Mentor program will receive 50 hours of free consulting from the IDA-Colorado to implement activities that reduce light pollution and protect access to Colorado’s incredible night skies.
  • These toolkits help tourism partners grow in specific areas to attract more visitors to their destination.
  • These trade shows provide an opportunity for destination marketing organizations to join the Colorado booth.
  • These promotions help tourism partners and small businesses take advantage of public relations connections to help them market themselves.